Running a healthcare practice doesn't come with a manual—but that doesn't mean you have to figure it out alone.

One of the first things I listen for when I’m observing a team isn’t how they answer the phone or how they schedule patients. I listen to how they talk about insurance. Within just a few minutes, I can usually tell whether insurance is supporting the practice or quietly running it. That may sound like […]

As someone who works closely with healthcare professionals every single day, I’ve noticed a common thread lately: So many providers are tired. Not just physically tired, but emotionally tired. Mentally overloaded. Constantly carrying the pressure of caring for others while quietly trying to hold themselves together behind the scenes. Many healthcare professionals, especially in dentistry, […]

Missed our first conversation? We talked about Laura’s journey and core marketing strategies for healthcare practices—check it out here: Innovating Healthcare Marketing with Laura Bryant.

If there’s one daily habit that can dramatically improve communication, reduce chaos, and create a more unified and profitable dental practice—it’s the morning huddle. Unfortunately, many practices either skip it entirely or go through the motions without realizing its full potential. But when done well, a morning huddle that can be as short as 10 […]

Word of mouth is one of the most effective ways to grow your business—and often, it’s completely free! Across the multiple businesses my husband and I own, we’ve consistently found that referrals from happy clients are our single best growth strategy. Leveraging the positive experiences of your patients or clients can lead to sustained, organic […]

Jessica Martin here from Martin Management. Today, I’m thrilled to share an insightful conversation with a true leader in the dental industry, Kim McCleskey. With over 30 years of experience in dentistry, Kim’s journey has spanned managing and leading large dental practices, founding her own consulting firm, and now serving as a dental practice transition […]

Research estimates that 60-70% of people experience some anxiety about receivingdental care. Not only is the experience of most dental visits off putting from a sensorystandpoint, a barrier for many is the shame they feel about their mouth/body. Somepatients report having been treated poorly be healthcare providers, having beenlectured that they’ve let their health go, […]

A great medical appointment starts with the small details that make patients feel seen, valued,and cared for. Here are some simple but effective ways to elevate their experience: Be Prepared.Before a patient even walks through the door, familiarize yourself with the schedule and what thepatient may need. Greet them by name if you can (patient […]

Jessica talks about the importance of improving the dental experience for patients and tailoring the experience for each individual. The changes don’t have to be huge. Small improvements can be made to make a more enjoyable experience for the patient. Offering patients to choose from spa-like accommodations can make them feel more comfortable and more […]

Owning a healthcare business entails managing numerous moving parts, especially as costs rise in the wake of the pandemic. It’s crucial to find ways to save money without compromising practice profitability. Here are some areas to focus on for running a leaner operation: By focusing on these areas, you can streamline operations, reduce expenses, and […]