Jessica Martin interviews Melissa Horsley, A CPA from Idaho and the founder of CFO for Dentists, about financial insights specific to the dental industry. Melissa shares her top three financial mistakes that most dental office owners are making. Learn from Melissa’s experience and take away ideas that can increase the efficiency of your business’s operations. […]
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Is your dental office playing the discount game to be the low-price leader?
Is your dental office playing the discount game to be the low-price leader? Learn why you should avoid discount dentistry. Many practices use the approach of trying to obtain new patients by offering discounts – new patient packages, free whitening, free X-rays – you name it. This is entirely the wrong approach unless your practice […]
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