Recently my husband and I were able to get away for a week in Mexico! While we enjoyed the sun and relaxation, my business brain is always running. We happen to vacation at the same spot yearly since we are creatures of habit and each year for the past 5+ years, the same lady works […]
Read More3 Steps To Fee For Service
Step 1 – Create value Your office needs to increase your new patient numbers and demand for the practice, but in a quality way, not in a discount or insurance driven way. That strategy is difficult to sustain and is a race to the bottom in terms of being able to provide quality dental care. […]
Read MoreMaking Changes In Your Practice by Inspiration or Desperation
People typically change for one of two reasons – from desperation or inspiration. Desperation is tricky because it’s reactive and often the action needed is taken too late. Because of this the action/change can be more painful and it can take longer because of the damage waiting has done. Desperation also can be felt energetically, […]
Read MoreMedical/Dental Spa Initiatives
Catering to patient comfort has benefits for both the patient and the provider. A comfortable and calm patient is more likely to accept treatment, enjoy receiving treatment, and tell others about their experience. There are countless stories from our office of patients that have put off dental care for years due to bad past experiences, […]
Read MoreHow To Optimize Your Office Starting At the Front
There is no doubt that a successful business requires many different components but starting at the front office captures so much of what is important in optimizing your business systems. Your patients, or customers depending on your industry, have their first and last interactions with your business through your front office systems and personnel. This […]
Read MoreThe Power of Atmosphere
On my flight to a dental conference recently, I sat next to a lovely man named Jerry. We got to chit-chatting about why we were traveling and he got to sharing that one year ago, he barely survived COVID. His daughter had planned a trip to Italy for him, his wife, and his future son […]
Read MoreStrategies for Helping Your Dental Spouse Get Back into WorkFlow.
Communicate. “I notice that you seem to not being enjoying work as much the last few weeks. What do you think that’s about?”…. Try to get your spouse to open up about why he/she is feeling in a funk – that may help him/her release some negative thoughts that have built up and show you […]
Read MoreMastering The Clutter
Clutter is the #1 thing I see that most dental offices are guilty of. Clutter creates visual chaos for those working within it and also for patients that see it. Offices often have stacks of clutter in highly visible places and what they don’t realize is that this can adversely impact how the patient is […]
Read MoreDental Savings Plans With Christine Bahu
Jessica sits down to interview Christine Bahu with SmileMore Marketing to talk about how Christine has been successful in helping over 100 dentists bring new patients into their offices through their SmileMore dental savings plan. Watch the video to learn more about what this dental savings plan can do for your patients!
Read MoreThe Effect Scent Can Have on Your Dental Practice With Emily Hayden
Jessica Martin, founder of Martin Management, sat down with Emily Hayden, an account executive at ScentAir to discuss the benefits of adding scent to your dental office and the options ScentAir provides. Through the dental spa transformation, we examine the sensory system and how it affects the patient experience. Emily addresses how people are emotionally […]
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